Thursday, April 7, 2011
Mumbai Indians get a lot of sponsors !
Two wheeler major Hero Honda, have switched horses. They were sponsoring the
Delhi Daredevils and now they will be sponsoring the formidable Mumbai
Indians team, led by legend Sachin. HH is paying an estimated fee of about 75
cr in three years.
Moreover, Japanese tyre manufacturer, Bridgestone is entering the Indian
cricket market and is sponsoring MI, paying 7 cr annually under a three year
deal.
Meanwhile, Coca Cola has replaced Pepsico as the partner for MI for IPL IV.
"It (Mumbai Indians) is among the better teams in the IPL and I think there
is an air of stability around it. Also, it has a huge fan base and that must
count for a lot," said cricketcommentator Harsha Bhogle.
For Bridgestone, this is its first honemoon with cricket. Bridgestone has been
sponsoring F1 and other motor sports globally.
"We, as a company, would like to strengthen our involvement in India’s most watched sport and be a part of the victory; We are sure Mumbai Indians will achieve this IPL," according to Bridgestone India Managing Director H Tanigawa.
Loop Mobile has also joined the list of MI sponsors. Other great brands associated with MI are Master Card, Dheeraj Reality, Addidas, Kingfisher, Royal Stag, Orbit, Boomer, Air India and MSN.
Mumbai Indians, led by icon player Sachin Tendulkar, has added some new talent for IPL 4, Rohit Sharma and A Symonds. Mumbai Indians has matchwinners like Harbhajan Singh, Lasith Malinga and Kieron Pollard.
Letsbuy.com has partnered with Master Card and Master Card are preparing to launch MI Indians pre-paid card to offer interesting deals to MI fans.
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